HERBAL HOUSE
HERBAL HOUSE Clerkenwell, London LOCATED IN THE HEART OF CLERKENWELL, HERBAL HOUSE WAS ORIGINALLY BUILT IN 1929 TO HOUSE THE DAILY MIRROR’S FORMER PRINTWORKS AND HAS A LONG HISTORY ASSOCIATED WITH PRINTING, FILM AND PHOTOGRAPHY.Allied London’s 2017 refurbishment of the building saw it converted into workspace and the reception design became the Studio’s first formal project.The design takes inspiration from the existing architecture and the previous uses of the building, particularly the iconic photographer Irwin Blumenfeld who was active during the ‘40s and ‘50s and Fritz Lang’s Metropolis. The narrative was built around [...]